Soper of Lincoln and the Imps have extended their working relationship, with the company continuing as a platinum partner for the 2021/22 season.
The authorised BMW dealership, based in South Hykeham, have been key partners of the club since 2016 and their support was vital in the creation of the Soper of Lincoln Elite Performance Centre.
Andrew Tullie, owner of Soper of Lincoln, said: "We've worked with the club for many years, and have built up a strong relationship where we understand each other's needs and work together to help our community.
"When we first got involved as a partner we wanted to play a part in helping the club achieve their goals, but even in our wildest dreams we couldn't have imagined going from the Conference to the League One play-off final in such a short space of time - and we take great pride in our part in that.”
The opening of the Soper of Lincoln Elite Performance Centre was a landmark moment for the Imps, providing a purpose-built training facility for the first time in the club’s history.
Andrew Whitham, director of commercial affairs at the Imps, added: "Soper of Lincoln have been key partners in our journey from non-league to established League One club.
"Their backing enabled us to create a top-class facility in the Soper of Lincoln Elite Performance Centre.
“That venue is a key reason why we attract the most talented players, and in turn provide the tools needed for the coaches to nurture their ability.
“The EPC is a cornerstone of our model and a significant reason why we are now able to improve players like Jorge Grant and Tayo Edun who are now in the Championship and have brought significant revenue into the club.”